Minsang Choi

Minsang Choi

Work archive • 2015 - 2023

A multidisciplinary designer and user experience leader with over ten years of proficiency. Played a crucial role in numerous flagship Google products, by creating essential interaction designs that guided their overall product objectives. Currently the user experience lead and manager for Google Lens.

Multisearch Searchbox

2023

Design Lead

Designed the key interaction (shown above). Delivered product by leading multi-function UX team. Launched April 2023.

Multisearch

2022

Design Lead

Designed the key interaction (shown above). Helped the demo presentation (Search On 22). Launched the product in April 2022.

Lens Result

2020 - Current

Design Lead

Simplified the structure and scaled to many verticals (shopping, health, food). Responsible for overall result experience.

More Works

  • 2017-2020

    Google App Framework

    App Framework lead both for iOS and Android Google App. Designed and managed the system and created browsing experience. 

  • 2017

    Photo first food search

    Led design, research for sandbox project based in Tokyo, Japan. Created food search experience leveraging dense city context. 

  • 2016

    Google Assistant

    Framework lead for Google assistant, established mobile app framework and scaled that to TV.

  • 2016

    Gboard

    UX designer. Designed card system, share interaction and overall information architecture. 

  • 2017-2020

    Google App Framework

    App Framework lead both for iOS and Android Google App. Designed and managed the system and created browsing experience. 

  • 2017

    Photo first food search

    Led design, research for sandbox project based in Tokyo, Japan. Created food search experience leveraging dense city context. 

  • 2016

    Google Assistant

    Framework lead for Google assistant, established mobile app framework and scaled that to TV.

  • 2016

    Gboard

    UX designer. Designed card system, share interaction and overall information architecture. 

(C) Minsang Choi 2023

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